WELCOME

LEADERS

MUST LEAD

Dan McPherson

is a Calm and Clarity Coach, Professional Speaker and Podcast Host, World-Class Trainer, and the CEO of Leaders Must Lead. He’s on a mission to help Creatives and Entrepreneurs build profit and believe Dreams ARE Real. With 25+ years in corporate roles responsible for up to 2000 people and more than $150M in revenue, Dan is a recognized expert in leadership, sales, and business strategy.

We teach, train, and inspire Creatives and Entrepreneurs

locally and around the world

Overcome your own objections to create the life you want.

ABOUT LEADERS MUST LEAD

We will bring you to the next level of being a Leader.

Programs

How to Win as a Heart-Centered Entrepreneur

(90 day course)

Class 001

(Begins 10/19/22)

  • Includes 13 2 hour group coaching sessions,

  • 6+ masterclasses

  • 20+ hours of recorded training

  • Access to private Voxer group

  • Q&A and more.

Price:

$2000

Class 002

Begins 1/3/2023 Early Bird $2000

Max members 18

  • Includes 13 2 hour group coaching sessions,

  • 6+ masterclasses

  • 20+ hours of recorded training

  • Access to private Voxer group

  • Q&A and more.

Price until 11/15:

$2000

Free 'good fit' assessment available

for all 1-1 coaching programs

1-1 Coaching

Individual Session (90 minutes)

6 Months (limited sessions/slower pace)

6 Months Bonus: All PIF clients gain free access to the How to Win as a Heart-Centered Entrepreneur Class

  • Includes 13 2 hour group coaching sessions,

  • 6+ masterclasses

  • 20+ hours of recorded training

  • Access to private Voxer group

  • Q&A and more.

Individual Session Price

$600

6 Months Program

$5,000

Team/Larger Business Coaching:

  • Includes 13 2 hour group coaching sessions,

  • 6+ masterclasses

  • 20+ hours of recorded training

  • Access to private Voxer group

  • Q&A and more.

6 months Price:

$25,000

Monthly Retainer:

$5,000

Masterclasses (Recorded)

Sales Isn't Evil!

Defining Your North Star

Time Effectiveness

  • Includes 13 2 hour group coaching sessions,

  • 6+ masterclasses

  • 20+ hours of recorded training

  • Access to private Voxer group

  • Q&A and more.

$79 sale for each:

$49

3 Pack Bundle

  • Includes 13 2 hour group coaching sessions,

  • 6+ masterclasses

  • 20+ hours of recorded training

  • Access to private Voxer group

  • Q&A and more.

$199 sale for:

$99

WHAT WE OFFER

Scope Our Services

Coaching

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Consulting

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Advisory

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Online Course

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Certified

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Community

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Video Testimonials

Listen to Our Happy Clients

Client Highlights |

Leaders Must Lead

Client Testimonial |

Ben Torres

Client Testimonial |

Mike Konas

Client Testimonial |

Nadim Azzam

Client Testimonial |

Bill Smith

Client Testimonial |

Frank Frejeran

Client Testimonial |

Melody Vachal

Client Testimonial |

Dr. Bill Thatcher

Client Testimonial |

Tress Hotzel

Secret of Successful Teamwork

Management

12 Lessons

271 Reviews

6 Weeks

Growth up Business with Brand

Branding

12 Lessons

271 Reviews

6 Weeks

Secret of Successful Teamwork

Management

12 Lessons

271 Reviews

6 Weeks

Testimonials

Michael Konas

COO, Founder Dog Might Games

Directly due to the consultation of Leaders Must Lead, our company went from a small, garage workshop to a large commercial space and 20 employees. Our revenue increased nearly 250% in 12 months. Dan has been an essential factor in our business and we wouldn't be where we are today without his leadership.

Rick Coughlin

CEO, Founder Grove Studios

Even in my darkest hours of business development, amid crushing self-doubt and reluctance to accept reality, Dan McPhersonhas been able to help me see light on the path to success, and return to my energetic optimism. If you are even considering starting a business, do yourself a favor, and spend your first money on hiring Dan first. You won't be sorry. You'll regret not having done it sooner.

Judy Thatcher

Co-Owner, Thatcher Chiropractic & Laser

Dan is the real deal. He listens to you and your business needs and helps you to get there. With his years of success in working ‘for’ people I we are so thankful he chose to start his own enterprise. Often he has ‘been there did that and here is a better way’. I appreciate his humbleness and he isn’t trying to make it a ‘business according to Dan’ but your business according to ‘you’! Using the guiding principles he has learned through experience and his extensive studying the business giants success is inevitable. If you are willing to learn he will teach you. Don’t hesitate to contact him, this is a win win!!

Garik Tate

CEO and Co-Founder, Valhalla Online Services Inc.

Dan and his team are the real deal. The level of insight I've gotten has been staggering. Dan's listening skills on top of his wide breadth of experience on top of his intelligence insight is a staggering combination. S tier coach. Plus he's just one of the genuinely most caring and GOOD people I know.

Dan Zehner

Team Optimization Coach at SEAL Team Leaders

Dan is a master of challenge and encouragement with the wisdom and experience to back it up. Not only that, but he serves his clients with true compassion, even when telling them uncomfortable truths. I would highly recommend him!

Melody Vachal

Speaker, Consultant, and Founder Rise Up Care and Wellness

Dan has an amazing gift for taking complicated ideas and making them make sense. He has the ability to engage and inspire in a very practical style.

Althea Maefe Tanola Sagayno

Tier 2 Technical Support Convergys Corp.

I just had one of THE most profound conversations in my entire life with Dan a single post about it will not do it justice but let me try to give you a glimpse:

Going in, I have had my reservations. Not on Dan, but on myself. Working online with different businesses, I have worked with coacher - some are my friends, some worked with MY clients, some are the target audience of my clients. So I felt like I've been "coached out." There's nothing really new that I come across now. And so I never seek help from coaches. Not because I don't think they are good - but because I felt like I've heard enough to know what they will say to me. Another thing is: I hate hearing what I do wrong because I do a lot of those too! Pride, yes.

After talking with Dan, not only do I have a CRYSTAL clear path of what to take - I'm emotional. The breakthroughs and realizations in that single phone call was OVERWHELMING in a good way. And though I have a lot of things going on, too much stuff to do - I never feel overwhelmed because, at the end of the day, I get things done. One way or another, I do. So really, I don't get overwhelmed easily. I just have that kind of personality. But right after the call, I found myself emotional about the things that have been in my face for so long, and what has been stopping me from reaching my full potential.

Guys, Dan not only give tremendous value, but he is FULL committed to getting you where you want to go. I wish I can share more - I will, but this is just what I can muster right now while my brain has melted from the sheer awesomeness of that coaching call. I'll get my head straight and gossip more to you later on. But for now, I want to say that this coaching session is something that you should experience.


Office:

2031 Medford Rd. Apt. 191 Ann Arbor, MI 48104

Call

734-369-7200

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